Democrats still struggling to sell their health care bill

They passed an unpopular health care bill in advance of selling it, incorrectly thinking it would sell itself once it was passed. That didn't work, so now they're going to spend a lot of Democratic National Committee money to try to sell the monstrosity to the public, as reported by the Washington Post:

The outline of the DNC's effort was unveiled Thursday at a Senate Democratic luncheon, also attended by six senior White House staff and outside consultants. Democrats in Congress have been particularly nervous about their political standing in the wake of their passage last month of health-care legislation.

Aware of such concerns, White House communications director Dan Pfeiffer told Senate Democrats that Obama would soon be hiring a "very senior official" whose sole portfolio would be to sell the health-care overhaul to the public ahead of the Nov. 2 elections, according to participants in the meeting.